SİYASETİN KÜLTÜREL DİLİ: 31 MART YEREL SEÇİMİNDE SİYASİ PARTİLERİN REKLAMLARINDA KULLANDIKLARI KÜLTÜREL KODLAR ve GÖSTERGEBİLİMSEL ANALİZİ
CULTUREL LANGUAGE OF POLITICS: CULTUREL CODES AND SEMIOTIC ANALYSIS OF POLITICAL PARTIES IN THEIR ADVERTISEMENTS IN THE MARCH 31 LOCAL ELECTIONS |
Reklam, Siyasal Reklamcılık, Kültür, Kültürel Kodlar, Göstergebilim, |
Advertisement, Political Advertisement, Culture, Cultural Codes, Semiotics, |
Humanities Sciences, Year : 2020, Volume : 15, Issue : 1, Published Date : 1.01.2020 |
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TÜRKİYE’DE ÜRÜN YERLEŞTİRME UYGULAMASI: REKLAM AJANSLARI ÜZERİNE BİR İNCELEME
PRODUCT PLACEMENT APPLICATION IN TURKEY: AN EXAMINATION ON THE ADVERTISING AGENCIES |
Reklam , Reklamveren, Reklam Ajansı, Televizyon Kanalları, Ürün Yerleştirme, |
Advertisement, Advertisers, Advertising Agents, Television Channels, Product Placement , |
Humanities Sciences, Year : 2017, Volume : 12, Issue : 2, Published Date : 1.04.2017 |
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ARTIRILMIŞ GERÇEKLİK UYGULAMALARININ REKLAM BEĞENİ DÜZEYİNDEKİ ROLÜ
THE ROLE OF AUGMENTED REALITY APPLICATIONS IN THE LEVELS OF LIKING ADVERTISEMENTS |
Artırılmış Gerçeklik, Reklam, Artırılmış Gerçeklik Tarihi, Sanal Gerçeklik, Qr Kod, |
Augmented Reality, Advertisement, History of Augmented Reality, Virtual Reality, Qr Coding, |
Humanities Sciences, Year : 2014, Volume : 9, Issue : 4, Published Date : 1.10.2014 |
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REKLAMLARIN PİYASAYA GİRİŞ ENGELLERİ ÜZERİNDEKİ ETKİLERİ VE REKABET KURUMU UYGULAMALARININ İNCELENMESİ
THE EFFECTS OF THE ADVERTISING ON THE BARRIERS TO ENTRY A MARKET AND THE SURVEY OF THE APPLICATIONS OF THE COMPETITION AUTHORITY |
Pazara Giriş Engelleri, Endüstriyel Örgütlenme, Reklam, Rekabet Kurumu, Pazarlama Stratejisi, |
Entry Barriers to Market, Industrial Organization, Advertisement, Competition Authority, Marketing Strategy, |
Social Sciences, Year : 2011, Volume : 6, Issue : 3, Published Date : 1.07.2011 |
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REKLAMLARDA İŞLENEN MODERN MİTLER VE YEŞİL MİTİN GÖSTERGEBİLİMSEL İNCELEMESİ
THE SEMIOTIC ANALYSIS OF MODERN MYTHS AND THE GREEN MYTH IN ADVERTISEMENTS |
Reklam, Yeşil, Modern, Mit, Doğa, |
Advertisement, Green, Modern, Myths, Nature, |
Humanities Sciences, Year : 2011, Volume : 6, Issue : 1, Published Date : 1.01.2011 |
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ROSSITER PERCY MODELİ VE REKLAMLARDA KULLANIMI ROSSİTER PERCY MODELİNİN DETERJAN REKLAMLARI ÖRNEĞİNDE GÖRSEL ÇÖZÜMLEME DENEMESİ
THE USE OF ROSSITER AND PERCY MODEL IN ADVERTISEMENTS AN ATTEMPT TO ANALYZE OF LAUNDRY DETERGENT ADVERTISEMENTS ACCORDING TO ROSSITER AND PERCY MODEL |
Reklam modelleri, Rossiter Percy Izgarası, Marka Farkındalığı, Deterjan reklamları, İlgilenim, |
Advertising Models, Rossiter & Percy Grid, Brand awareness, Laundry detergent advertise, Involvement, |
Humanities Sciences, Year : 2011, Volume : 6, Issue : 1, Published Date : 1.01.2011 |
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YENİ REKLAM ARACI ‘OYUNREKLAM’IN (ADVERGAME) ÇOCUK ÜZERİNDEKİ ETKİSİ
BEING A NEW ADVERTISEMENT MEDIUM, ADVERGAME’S EFFECT ON CHILDREN |
Çocuk, Reklam, İnternet, Oyun , Oyun Reklam, |
Children, Advertise, Internet, Game, Advergame, |
Humanities Sciences, Year : 2010, Volume : 5, Issue : 4, Published Date : 1.10.2010 |
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GİYİM REKLÂMLARININ KADIN TÜKETİCİLER ÜZERİNDEKİ ETKİSİ
EFFECT OF CLOTHING ADVERTISEMENTS ON FEMALE CONSUMERS |
Reklâm, Hazır Giyim, Tüketici Davranışları, Kadın Tüketiciler, Kadın, |
Advertisement, Ready-wear, Consumer Behaviors, Female Consumers, Woman, |
Vocational Education, Year : 2009, Volume : 4, Issue : 4, Published Date : 1.10.2009 |
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